Talking concerning the cancel tradition, ‘The Kashmir Recordsdata’ director Vivek Agnihotri mentioned that it’s a good development. He advised a information portal that it’s a advanced difficulty and that the ‘Boycott Bollywood’ marketing campaign is ‘extraordinarily good’ as a result of it exhibits individuals’s frustration with content material that Bollywood is churning out. Vivek Agnihotri added that the tip results of this development might be very constructive. When requested if these campaigns are a coordinated assaults by the correct wing, the filmmaker advised Deccan Herald that these are extra of cultural revolts in opposition to Bollywood. Distancing himself from ‘Bollywood’, Vivek Agnihotri additional acknowledged that he’s not part of ‘Bollywood’ which makes use of tried and examined formulation, quite, he’s outdoors of it and makes Hindi movies.
Aamir Khan’s movie ‘Laal Singh Chaddha’ had confronted a boycott on social media due to the actor’s previous feedback. Commenting on the identical Vivek Agnihotri had advised ETimes, “Dangal had launched after Aamir made these feedback and it turned out to be the largest hit regardless of the boycott conversations surrounding it. One factor I wish to add is that I’m not in opposition to anyone. All I would like is that the movie business ought to be reformed. This pretend enterprise mannequin is sort of a sizzling air balloon which has burst. The business ought to come again to the basics which is the story, author, director. That’s what they need to deal with quite than simply specializing in the celebrities and their PR campaigns.”